The Toolkit
The Full Stack.
No Mystery Box.
35 professional tools. Over $1,200+ a month in subscriptions. Already paid for, already running. Most agencies keep the stack a secret. Here is every tool we use, what it does for you, and the custom machine they all feed into.
Free 147-point teardown of your site. No call. No pitch. Just the truth.
35
tools in the stack
$1,200+
a month, already paid for
20+
years of search experience
The Wall of Gear
The whole stack, no asterisks.
Same paid gear the big agencies run, except you are not paying for it. Every logo below is live on client campaigns this week.
Ahrefs 
Semrush 
SpyFu 
Ubersuggest 
KW Finder 
AnswerThePublic 
Keywords Everywhere 
AccuRanker 
SerpWatch 
Screaming Frog 
seositecheckup.com 
Google Search Console PageSpeed Insights Google Analytics 4 
Google Tag Manager Looker Studio 
Majestic 
Moz Pro 
BuzzSumo 
Claude 
ChatGPT 
Perplexity 
DeepSeek 
Qwen 
Kimi K3 
MiniMax 
Gemini 
Grammarly 
ratingcaptain 
Indexification 
Astro 
Tailwind CSS 
VS Code 
GitHub 
Cloudflare The Part You Can't Buy
The whole stack feeds one thing
we built ourselves.
20+ years of search experience, hand-coded into custom Python and AI tooling nobody else has access to. The subscriptions above are just the raw inputs. The machine that reads them is the asset.
Built by us, not bought
Custom Python and AI pipelines, written from 20+ years of reading search results. Not a SaaS, not a plugin. Nobody else runs this tooling, because nobody else has it.
Every tool feeds the machine
Ahrefs, Semrush, Screaming Frog, the AI models — all of their data lands in one private pipeline, cross-referenced and turned into a single dataset.
A dataset you cannot subscribe to
Anyone can rent the tools. Nobody can rent what they have been feeding for years. That accumulated data is the part of the stack money cannot buy.
What Each Department Does
Every tool has a job. Every job points at rankings.
Keyword & market research
The map before the work. Where the demand is, who is winning it, and the gaps they left open.
Ahrefs Semrush SpyFu Ubersuggest KW Finder AnswerThePublic Keywords Everywhere Rank tracking & monitoring
Day-by-day movement across organic and local. If a ranking slides, we know why before your competitors do.
AccuRanker SerpWatch Technical, analytics & site health
Under the hood: crawl errors, load speed, indexation, and the analytics that prove what is working.
Screaming Frog seositecheckup.com Google Search Console PageSpeed Insights Google Analytics 4 Google Tag Manager Looker Studio Backlink & content research
What links are lifting your competitors, which ones are dragging you down, and what your market actually shares.
Majestic Moz Pro BuzzSumo AI research, writing & checks
The drafting bench. Research, writing, fact-checking, originality. The humans stay in charge, the AI does the grunt work.
Claude ChatGPT Perplexity DeepSeek Qwen Kimi K3 MiniMax Gemini Grammarly Reviews & indexation
The trust signals Google and your customers both check: review velocity, citation consistency, clean indexation.
ratingcaptain Indexification Build & design
The build bench. Fast, semantic, accessible sites. Because a slow site is a tax on every ranking.
Astro Tailwind CSS VS Code GitHub Cloudflare What It Gets You
The tools do not rank anything.
Knowing what they say does.
Anyone can sign up to Ahrefs. Very few people can look at a backlink profile and tell you which links are lifting you and which ones are dragging you down. That is the part you cannot buy off a shelf.
We see exactly where you rank
Daily tracking across organic and local. If you move up or slide back, we know why, and we fix it before it costs you.
We know what your competitors are doing
We watch their keywords, their backlinks, their content. We find the gap they left open and we take it.
We catch what Google penalises
Full site crawls with Screaming Frog. Broken pages, slow loads, technical faults, fixed before they cost you rankings.
We write content that actually ranks
Keyword research, AI-assisted drafting, originality checks. Every page earns its place on Google, or it does not ship.
We prove it with numbers
GA4 and Looker Studio dashboards, plus plain-English reports. If a report would not make sense at the pub, it does not go out.
Straight Answers
Got questions about the gear?
Do I have to buy any of these tools?
No. That is the point. The whole stack is already paid for and running. You get the outputs: rankings, monthly reports, plain-English updates. Without a single subscription in your name.
Do you actually use all 35 on my account?
Not all at once, but across your campaign, yes. Every tool has a job: keyword research, rank tracking, technical crawls, content research, AI drafting, review monitoring. The tools are the easy part. Knowing what they are telling us is the part 20+ years of search experience is for.
Why show us the whole stack? Does not that give away the secret sauce?
There is no secret sauce in the subscriptions. The tools are the same ones anyone can buy — most agencies just hide them behind a mystery box. What you cannot buy off a shelf is what sits on top of them: 20+ years of search experience, hand-coded into custom Python and AI tooling nobody else has access to. Every tool on this page feeds it. That is the part we are actually selling.
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at your competitors?
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No call. No pitch. Just the truth.