THE SOLUTION
We Built Our Own
Dashboard.
No reports. No decks. No $500/hr meetings to hear numbers you could see yourself. Just a live dashboard you check anytime.
Organic Traffic
+487%
↑ vs last quarter
Pipeline Value
$1.1M
from organic
Page 1 Keywords
142
+12 this week
ROI
12.4x
on investment
THE OLD WAY
How agencies actually
make your "reports."
Spoiler: it's not the sophisticated analysis they bill you for.
The $500/hr spreadsheet.
Account managers literally copying numbers from Google Analytics and Search Console into Excel. You're paying senior rates for copy-paste. The data was already there - they just moved it into a prettier format and called it a "report."
The $3/hr outsource.
Same agencies outsourcing report generation to India and Nepal for pennies on the dollar. Numbers rarely cross-checked. Insights copy-pasted from templates. You'd never know - because you're not supposed to.
The meeting tax.
A $100K/yr account manager books weekly calls, tracks "billed hours," and you spend the first 10 minutes talking about the weather. The meeting exists to justify the role. The role exists to justify the meeting.
You're not paying for insight. You're paying for theatre. The report exists to justify the retainer. The meeting exists to justify the report. And the account manager exists to justify the meeting. It's a self-perpetuating cycle designed to extract maximum revenue for minimum work.
THE UNDERDOG WAY
Everything visible.
Nothing hidden.
We replaced the entire reporting circus with a dashboard and a mindset shift.
Work shared as it happens.
Every task, every change, every result - visible the moment it's done. Not 30 days later in a slide deck.
Reports generated on demand.
Want a monthly report? Select the date range, hit generate, done. The tools we use create them - no human middleman reformatting numbers into PowerPoint.
No billed hours for "report prep."
Other agencies bill 4-6 hours per client per month just for reporting. That's time not spent on your SEO. We spend zero - because the dashboard does it automatically.
We still talk. When it matters.
We're not robots. We're just making the point: you're paying huge amounts for nothing. When there's something worth discussing, we discuss it. We just don't bill you for the privilege.